Everyone wants restaurant fundraisers to be successful, both community groups and their restaurant hosts. That’s why when organizations book restaurant fundraisers through GroupRaise, we send them loads of promotion tools to boost fundraiser attendance.
From their unique Online Meal Promotion Page (example here and pictured below) to customized flyers, social media images, and even captions to copy & paste, the GroupRaise marketing team makes it easy for fundraising leaders to rally their community.
See below for a full breakdown of the promo tools we send to every fundraising group as the days count down to their event!
Note: These promotional tools are evolving all the time based on feedback from groups and restaurants, so current promo tools as you’re reading this may be even better than the ones pictured below. To see current promo tools in action, browse #groupraise on Facebook, Instagram, and Twitter.
|As soon as restaurant accepts event||Meal Promotion Page & Promo Planner|
|3 weeks before||Facebook Event Image & Description Template|
|2 weeks before||Promo Schedule, Printable Flyer, & Text Message Template|
|10 days before||Email Template|
|1 week before||Social Media Video & Caption Template|
|1 day before||Digital Flyer & Text Message Template|
|On event day||Social Media Story Video|
Meal Promotion Page
The moment the restaurant accepts the group’s event, a unique Online Meal Promotion Page is automatically generated. All of the event details are collected on this page and groups can use the page to gather RSVPs. For most events, there’s a 20 person RSVP minimum for the event to go forward.
Promo Planner Email
30 minutes after the group’s event is accepted, they will receive an email containing a comprehensive set of promotional tools that GroupRaise will provide them with until the day of their event. This email also includes a short message that they can easily copy and paste to jumpstart their campaign. A reminder about the promo planner is sent to them the day after.
Facebook Event Image & Description Template
We’ve found that fundraising groups that create a Facebook event page tend to have more successful events, so we send them an email with:
- A copy & pasteable Facebook event description with their unique event details
- A custom image they can use for the Facebook event banner
Promo Schedule, Printable Flyer, & Text Message Template
Next, fundraising organizers receive an email with a suggested promo planner schedule, detailing the various tools we’ll be sending them over the next 2 weeks leading up to the event.
The organizer also receives a customized printable flyer and copy & pasteable text message they can use to contact all their friends and family through direct messages.
Tons of community groups connect via email, so 10 days out, we send them a forwardable email they can easily share with their contact list.
Social Media Video & Caption Template
Fundraising promotion heats up 1 week before the event. We kick things off by sending the fundraising group a customized social media video and copy & pasteable caption to help their event go viral in their local community.
Digital Flyer & Text Message Template
To make sure the group’s organizer has everything they need, we send them their digital flyer (same as printable flyer, just with a color background) and one last copy & pasteable text message to remind their friends and family to attend the fundraiser the next day.
Social Media Story Video
Day-of, we’ve found that social media stories boost event attendance. That’s why on event day we send everyone who has RSVPed a custom Facebook/Instagram video they can post as a story, plus another copy & pasteable text message for them to use in direct messages.
Event promotion leads to event success
The better the promotion, the better the event turnout and ultimate success. That’s why here at GroupRaise we’re making it as easy as possible for fundraising groups to get the word out about their restaurant fundraisers.
The benefits of partnering your restaurant with GroupRaise are not limited to event promotion–we also drive more fundraiser requests to restaurant partners through email marketing support and help managers stay organized with a fundraising dashboard.
If you haven’t already, get your restaurant listed to take your fundraising program to the next level!